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Chain of Success
by Terri
Seymour
Internet
marketing is a business with a lot of effective
ways of advertising and promoting. There is ezine
publishing, ad swapping, free classifieds, email sig
file,
article writing, search engines and more. Some ways
are, of course, more effective than others.
One of my favorites has been said by some not to be
effective. The reason for this is that it takes
people away from your site. I do not believe this.
Although it
does direct people away from your site for a time, if you
have an effective website with good content, I guarantee
these people will come back for more information.
The promotion I am talking about is exchanging
links. I
consider this to be a very effective way of
advertising your website and at the same time providing
your visitors
with resources and information. That is one of the
purposes of your website, right?
When I see a url in an ezine or email that looks
like it
might be complimentary to mine, I go check it out.
If I like the site and find it to be a useful resource
and not
just a duplicate sales site, then I will email the
webmaster for a link exchange. Check to see if they have
a link page
or resource section that would be appropriate for your
link. You can also do a search for websites complimentary
to your own. Check each site out thoroughly before you
email
the webmaster.
The email to the webmaster would go something like
this:
******
Hello Webmaster, ( I would use their name which you
should find on their site)
I have just visited your site and found it very
interesting. I would
be interested in doing a link
exchange with
you. I think it would be beneficial to both of us.
I have a business resource site called Web Success
Central,
with links, ebooks, articles and other resources for
online businesses.
Please have a look at my site:
http://www.websuccesscentral.com
and let me know if you are interested.
Thank you for your time and consideration.
Terri Seymour
be sure to include a good sig file
*******
An email like this is usually very effective because
you
contact him in a professional manner and invite him
to have a look at your site.
There are also discussion lists you can join for
people
looking to swap links. Here are some to subscribe
to:
0ne4All-LinkExchange-subscribe@egroups.com
LinkTogether-subscribe@egroups.com
The_Swap_Shop-subscribe@egroups.com
AdExchange-subscribe@topica.com
LinkSwapsforYou-subscribe@egroups.com (brand
new)
http://www.swap-resources.com/
For more information on link exchanging visit these
sites:
http://members.nbci.com/rlinks/html/steps.html
http://members.tripod.com/~brolling/reciproc.html
http://www.tobewealthy.com/links/recip.htm
http://www.eliteaffiliates.com/reciprocal_links.h
tm
When you are choosing sites to link to, pick sites
that are
well-built and designed. Do not pick duplicate sales
sites, or sites that are offensive in any way. You want
to
maintain your good name and business reputation.
I believe link swapping is beneficial to us all
because by
going link to link we can build one big Chain Of
Success!
*********************
Terri Seymour owns and operates MyOwnEzine.com
MyOwnEzine.com is a website, ezine and service which
provides the
resources, tools, guidance and more to help you start,
publish and
promote your own ezine. You can contact Terri at mailto:ter02@newnorth.net
Subscribe
at subscribe@myownezine.com
or visit
http://www.myownezine.com
for lots more info.
*************************
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